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Driving innovation and positive change in technology, media, and health

Leveraging 15+ years of expertise in cross-functional leadership, product management, and operations to create impactful products, events, and solutions that transform industries and lives.

Who I Am

I’m Pedram Dara, a product management and operations professional with over 15 years of experience leading teams, launching products, and driving growth across the technology, media, and health sectors.

My mission is to create positive social change by building innovative software products, educational initiatives, and community-driven events.

I’ve had the privilege of working with global brands, startups, and nonprofits to develop cutting-edge solutions that enhance user engagement, optimize workflows, and transform industries.

What I Do

As a cross-functional leader, I focus on “the why” when creating and managing products, using proven strategies and technologies to enhance engagement and drive growth. My work spans various industries, including media, technology, and health, where I’ve contributed to algorithm-driven software for the world’s largest YouTube content creators, animated marketing campaigns for startups, and visual effects for blockbuster films.

I have also produced conferences and live events, built online communities, and developed and marketed online courses, coaching programs, membership products, and transformational retreats for health and wellness brands.

Product Management and Operations

I specialize in guiding the full lifecycle of product development, from initial concept to successful launch, ensuring optimized workflows and revenue growth. My expertise includes developing and launching innovative digital solutions like software applications and online courses, while implementing organizational systems that streamline processes and enhance value delivery.

I have a strong background in operations management, creating efficient structures that allow teams to work cross-functionally, maintain productivity, and deliver results. My approach to digital marketing involves designing targeted lead generation and conversion campaigns that drive customer engagement and business growth.

Event Planning and Production

I have extensive experience planning and producing large-scale conferences, retreats, and meetups—both online and on-site. Notably, I spearheaded ICPR 2022, Europe’s largest psychedelic science event, where I managed all aspects of event production, including budgeting, logistics, sponsorship, and on-site coordination for 2000+ attendees. This resulted in €500K+ in sales and a record-breaking year for the organization.

I excel in managing logistics and vendor relations, ensuring every event is executed seamlessly and delivers a high return on investment. My expertise covers everything from organizing promotional activities to producing compelling content that elevates audience engagement and participation.

Media and Software Development

With a strong background in media and software production, I create algorithm-driven software solutions that optimize workflows and deliver user-friendly front-end systems using technologies such as HTML, CSS, and JavaScript. I also specialize in producing high-quality digital media content, including videos, animations, and presentations that boost conversion rates and increase brand visibility.

From scriptwriting to storytelling, I bring complex ideas to life in a way that captivates audiences and drives engagement. My project management experience covers a range of digital projects, from SEO and website development to paid social media advertising, ensuring all deliverables meet deadlines and achieve desired business outcomes.

Learn more about my expertise and experiences.

My mission is to leverage my skills and passion for social good to drive meaningful change through innovative software products, educational initiatives, media content, and community-driven events.

“That which is to give light must endure burning.” – Viktor Frankl

What People Say

I worked with Pedram at the OPEN Foundation and he had a big role in the development of the organisation. He was responsible for the organisation of the ICPR 2022 conference. Together with a group of over 50, he organised a very high quality conference with world renowned speakers. Furthermore, Pedram was important in further developing the organisation by initiating the membership program. Structured and very motivated colleague with good ideas!

Timo Spijkers

Operations Director , OPEN Foundation

Pedram’s aptitude for product management was particularly noteworthy. His insight into this domain was evident in how he guided the development of our membership product, a vital component of our organization’s operations. His leadership extended beyond just conference management; he had the immense responsibility of overseeing the entire foundation’s operations, a role he executed with finesse.

Carolina Luthman

Commercial Account Executive, Miro

Pedram was instrumental in my hiring process, as well as that of my direct report. One of our significant collaborations was the organization of ICPR 2022. Under Pedram’s cross-functional leadership, we pulled off a magnificent and professional conference. What’s truly remarkable is that a significant portion of our staff comprises volunteers. Pedram’s empathetic and friendly leadership style was pivotal in this achievement. He instilled a sense of purpose in everyone and empowered us with the freedom we needed to excel in our roles. His approach to leadership is both rare and effective, making him a tremendous asset to any team or organisation.

Ray Yang

Operations and Project Manager, OPEN Foundation

Let’s Work Together

Whether you’re looking to create impactful digital products, organize large-scale events, or leverage AI for transformative solutions, I’d love to hear from you. Let’s connect and explore how we can work together to drive innovation and growth.